Style
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Even the Chicest People Can’t Agree on This “Controversial” Manicure—6 Alts They’re Choosing
Of all the polarizing beauty products out there—cherry perfumes, collagen creams, frosted eye shadow—I’d argue none receives more heat than…
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People Who Never Follow Trends Rely On These 5 Fall Outfits
If you love learning about the latest and greatest fashion trends, we have plenty of content for you at Who…
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Everything You (Really, Truly) Need To Know Before Booking a Keratin Treatment
If you’ve been looking for a way to achieve smoother, softer, and frizz-free strands, keratin treatments may seem like a…
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No Product Can Erase Your Pores, But These 15 Primers Come Super Close
Whether you’re creating a no-makeup makeup look or going full glam, a great face primer is key. However, the type…
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Editors Swear By This Product for Glowing Skin Year-Round
Foundation is a polarizing topic. As with other touchy products like liquid eyeliner and red lipstick, some people love it,…
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I’m Making Bets: Everyone Will Be Copying These 7 European Trends This Fall
Whenever I’m asked about the common thread that unites all the editors at Who What Wear, I always highlight our…
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The Anti-Trend Outfit Every European Wears Multiple Times Per Week
Paris. Copenhagen. Lisbon. London. Each of these European capitals may have distinct style codes, but there are a few common…
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Compelling Reviews: People Swear These Products Transform Their Flat, Thin Hair
I wasn’t born with thick and voluminous hair—it’s pretty fine and thin, to say the least. While I love my…
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“Ugly” Shoes, Barn Coats, and Under-$500 It Bags: The 10 Hottest Buys for Fall, Period
It’s official: these ten items are defining fall 2024 style. While we like to make lofty predictions before each season…
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All of the ’90s Fashion Trends That Have (and Haven’t) Made a Comeback
The resurgence of ’90s fashion has resulted in a truly mixed bag of emotions. While the ’90s can be credited…
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