Rest in Pop: You Can Now Spend Your Afterlife in a $500 Spotify Liquid Death-Branded Urn

Those who find the notion of a quiet, peaceful afterlife just a bit too humdrum look no further, as a particularly ridiculous PR stunt has the world’s largest streaming service and the world’s edgiest canned water company teaming up for a high-tech urn to play music at your ashes after it’s come time to reach the great beyond.

Spotify and Liquid Death announced what they’re calling the Eternal Playlist Urn on Tuesday, and as the name suggests, the vase intended for the cremated remains of you or your loved one comes embossed with the two companies’ logos and is outfitted with a Bluetooth speaker built into the underside of the cap to play some tunes.  

The companies teamed up for the urn, which is listed at $495 before taxes, to “redefine the afterlife experience.” They describe it as having a “minimal and respectful” design appropriate for the “home, columbarium or anywhere in between.” Spotify has created a playlist generator to help curate users’ eternal soundtrack, and those who purchase the urn can sync the playlist directly to it.

A musical urn is the sort of stunty absurdity Liquid Death has become known for, having previously sold limited edition enemas with Travis Barker (a nod to the Blink-182 album Enema of the State), $450 cans of tea that Ozzy Osbourne drank to contain trace amounts of his DNA and skateboards painted with paint infused with a small amount of Tony Hawk’s blood.

With just four broad questions — one of which asks which ghost noise best fits you and another asks what your getting-ready-to-haunt music is — the feature certainly isn’t giving a thorough, personalized playlist for the five people on the planet who may actually want to use this thing to score the rest of their eternity. And at press time, the actual playlist generator doesn’t appear to be working, giving errors before it can properly give music suggestions, so it’s unclear what type of music will actually play.

The urn’s speaker itself is wireless and Bluetooth-enabled, so it’ll have to stay charged for it to in fact work for the rest of time. (The urn includes a USB-C charging cable).