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Streaming Ratings: ‘Wednesday,’ ‘King of the Hill’ Start Strong at Netflix and Hulu

A pair of highly anticipated series returns — Wednesday and King of the Hill — pulled in big opening viewing numbers for their respective streamers. Kpop Demon Hunters also continued its strong summer run.

The first half of Wednesday season two delivered 50 million views worldwide (201.6 million hours of viewing divided by a four-hour, two-minute running time) for its premiere week, according to Netflix’s internal stats. That’s the most views for an English-language show’s opening week on the streamer since … season one of Wednesday in November 2022, which logged 50.1 million views (albeit for the full season rather than half of it).

Season one’s second week climbed to 60.3 million views, which is the high mark for a Netflix English-language series in recent years. Season two of Squid Game holds the premiere-week high for all languages with 68 million views.

The return of Wednesday after more than 2 1/2 years also pushed season one back onto Netflix’s charts for Aug. 4-10. It placed second among English-language shows for the week with 8.6 million views worldwide.

On Hulu and Disney+, King of the Hill’s first season in 15 years drew 4.4 million views over its first seven days. That makes it the most viewed adult animation season premiere on the two outlets in five years. The well-reviewed revival debuted at No. 1 on Hulu’s on-screen top shows list on Aug. 4 and has remained in the top five every day since.

The anticipation of the show’s return (it last aired in 2010 on Fox) has also helped lift viewing of King of the Hill’s prior seasons: Hulu says the show has accumulated 26 million hours of viewing since early March, a 41 percent gain over the prior five months. The entire series has now crossed a billion hours of viewing on Hulu and Disney+.

Kpop Demon Hunters, meanwhile, moved into second place in Netflix’s all-time most viewed movies in English (as measured over 91 days of release). The animated film, which also has a hit soundtrack, stands at 184.6 million views over 52 days after adding 25.9 million views last week.

It has drawn at least 22.7 million views in every full week since June 22-28, a remarkable run for any movie on Netflix. Those numbers could go down some in the coming weeks as its core audience of kids and teenagers returns to school, but Kpop Demon Hunters is within shouting distance of Netflix’s No. 1 movie of all time, Red Notice, which had 230.9 million views in its first 13 weeks.

Source: Hollywoodreporter

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