Thank Me Later—I Just Found the Most Popular Floral Fragrances on the Internet

Out of all the different kinds of fragrances—fruity, earthy, woody, and so on—floral fragrances are perhaps the most popular. That’s because they’re some of the most classic and universal scents; it doesn’t matter what season, occasion, or setting you find yourself in; a floral fragrance will be fitting. Heading to the office? Yep. Catching up over Sunday brunch? Sure. Going on a date? Definitely.
That’s not to say that all floral fragrances are the same or that they’re boring or basic. In fact, floral is a category that’s as vague as it is vast, and no floral fragrance is the same. Some are classically sweet and soft. Others are slightly smoky or spicy. You can even layer them if you’re feeling fancy, according to Jo Malone fragrance expert Emma South. “Scent pairing allows you to pair and personalise fragrances to express yourself and leave a lasting impression,” South previously told Who What Wear. “Freshen a rich floral with a citrus zing, add spice for a warm allure,” she recommends.
Clearly, we have options… a lot of options. To narrow things down, we searched the internet for the most popular ones—the scents that are best-selling, top-rated, or even just consistently talked about. Ahead, see 17 floral fragrances that are worthy of becoming your new signature scent.
The Best Floral Perfumes, at a Glance
- Best Overall: Parfums de Marly Delina Eau de Parfum
- Best Luxury: Dior Miss Dior Eau de Parfum
- Best Sultry: Kilian Paris Good Girl Gone Bad
- Best Sweet: Gucci Flora Gorgeous Gardenia Eau de Parfum
- Best Unisex: Diptyque Do Son Eau de Parfum
Best Overall: Parfums de Marly Delina Eau de Parfum
Best Designer: Dior Miss Dior Eau de Parfum
Best Sultry: Kilian Paris Good Girl Gone Bad
Best Sweet: Gucci Flora Gorgeous Gardenia Eau de Parfum
Best Sophisticated: Yves Saint Laurent Libre Eau de Parfum
Best Unisex: Diptyque Do Son Eau de Parfum
Best Jasmine: Valentino Donna Born In Roma Eau de Parfum
Best Warm: Prada Paradoxe Eau de Parfum
Best Feminine: Byredo Flowerhead Eau de Parfum
Best Honeysuckle: Ellis Brooklyn Florist Eau de Parfum
Best Rose: Frédéric Malle Portrait of a Lady Parfum Spray
Best Classic: Jo Malone Peony & Blush Suede Cologne
Best Soft: Byredo Rose Of No Man’s Land
Best Sugary: Givenchy Irresistible Eau de Parfum
Best Long-Lasting: Tom Ford Rose Prick
Best Musky: Juliette Has a Gun Musc Invisible
Best Fruity: Chanel Coco Mademoiselle Eau de Parfum
FAQ
What is the best floral perfume?
There’s no right answer to this question. Everyone will have a different definition (and pick) of the best floral perfume, as it ultimately comes down to personal preference. However, it’s safe to say that the best will often be well-rounded, layerable scents that are predominantly of the garden flora ingredient family.
Other hallmarks of a good perfume are longevity and potency—for example, can you get a good amount of coverage and staying power in 1-2 spritzes? If so, you likely have a great perfume on your hands that offers the most bang for your buck. In the end, we did crown one floral as our beauty team’s unanimous favorite: Parfums de Marly Delina Eau de Parfum, which strikes the ideal balance between floral femininity and androgynous musk.
Which Floral Street perfume is the best?
In search of the best floral perfumes, you may have stumbled upon Floral Street—an up and coming British perfume brand that centers around sustainability and naturally sourced ingredients. While it’s hard to choose a favorite, Who What Wear UK’s junior beauty editor picked Floral Street’s Ylang Ylang Espresso Eau de Parfum as the best one to try because of its unorthodox mix of gourmand and flowery jasmine notes, which make for an alluring evening scent that will have passersby leaning in for more.
What type of perfume lasts the longest?
While there are several reasons why your perfume might not be lasting (are you storing it in a cool, dark place? Fighting the urge to rub your wrists together? Applying a moisturizer first to intensify the scent?), one of the easiest ways you can go wrong is by using eau de toilette in lieu eau de parfum—the former being a lighter, fresher mist (closer to a body mist, which has relatively clipped wear time) and the latter being a more concentrated strain of the ingredients, which offers a richer, longer-lasting scent.
If you want to go all in on the longevity of your fragrance, you should opt for extraits, often dubbed “parfum intense,” which lean heavier on the oil side of your scent and impart much longer wear. Each strain typically increases in price as the intensity levels rise due to their significantly more potent ingredients.
Source: WhoWhatWear
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